Design is a major part of your brand.
Good brand design can make you more money.
Want to know how that works?
Design communicates what’s behind the brand. It gives the audience an idea of what you stand for. And evokes feelings.
And desires... to spend.
1. Makes a good first impression
Gives the audience confidence
Poorly-designed websites cost people sales
Shows attention to detail
Make a killer brand identity
Make a good website
Don’t use outdated technology
Streamline all your social media pages to look good.
2. Better user experience
Guides the user to the right funnel
People stay longer on websites
Sets you apart from competition.
Make your site functional & accessible
Get a heat map like Hotjar
Make your product / service pages are easy to navigate
3. Indicates quality
People accept a higher price
Gives a sense of pride
Shows brand confidence
Stands out on the shelf
Create eye-catching packaging
Don’t cut corners on quality
Make sure product quality matches packaging
Encourage unboxing videos and testimonials
4. Shows Personality
Makes customers think they can relate
Humanizes the brand
Use your personality across all designs
Use vocabulary that is fun
Make quirky design a part of the user experience
Do fun promos inspired by designs
Use similar influencers
5. Makes Workers Productive
A well-designed workplace makes people work better
Builds pride & loyalty
Productivity leads to profit
Make open space areas that breathe
Use natural light & plants
Have motivational messages on walls
Let workers customize their own areas
Hold ‘best desk’ contests
6. Leaves a Legacy
Creates a culture
Becomes part of movements
Passed down generations
Create a brand that lasts for decades
Make it universally appealing
Use quality material that lasts
Back it up with good customer service
Good brand design makes you money. Good design is memorable, and is talked about.
Make your brand stand out and profitable through good design!