Services
Building Your Brand
With a detailed hand-held process, I guide all individuals, aspiring businesses, startups and other ventures to find their own branding potential. Whether the brand needs development from scratch or a revamp, I help through tools, processes and in-depth workshops to make sure that we uncover a brand that is uniquely you. Each process is independent of each other; however I recommend going through the entire process to put together a robust brand.
All meetings, workshops and processes can be conducted virtually, regardless of location.
Brand Strategy
Brand Messaging
We will then proceed to uncover the brand messaging, which include the following:
Value Proposition
Positioning Statement
Brand Voice
USPs
Slogan
Elevator Pitch
Content Strategy
To create the brand strategy, we will lay all foundational pieces including:
Aspirations
DNA
Core Values
Attributes
Philosophy
Competitor Analysis
Target Audience
Personas
Action Plan
Brand Identity
The final brand piece will be the visual application of how your brand looks and feels:
Visual Identity
Logo
Design Applications
Naming
Brand Guidelines