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Services

Building Your Brand

With a detailed hand-held process, I guide all individuals, aspiring businesses, startups and other ventures to find their own branding potential. Whether the brand needs development from scratch or a revamp, I help through tools, processes and in-depth workshops to make sure that we uncover a brand that is uniquely you. Each process is independent of each other; however I recommend going through the entire process to put together a robust brand.

 

All meetings, workshops and processes can be conducted virtually, regardless of location.

Brand Strategy

Brand Messaging

We will then proceed to uncover the brand messaging, which include the following:

Value Proposition

Positioning Statement

Brand Voice

USPs 

Slogan

Elevator Pitch

Content Strategy

To create the brand strategy, we will lay all foundational pieces including:

Aspirations 

DNA

Core Values 

Attributes 

Philosophy

Competitor Analysis 

Target Audience

Personas 

Action Plan

Brand Identity

The final brand piece will be the visual application of how your brand looks and feels:

Visual Identity

Logo

Design Applications

Naming

Brand Guidelines

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